Thursday, August 25, 2011

The Rise of the Smartphone, The Fall of Nokia

Non-business related smartphones are on the rise and are expected to capture 28% of the 2011 mobile phone market. This trend is spurred predominantly by the popularity of smartphone Apps, and benefits manufacturers Samsung and Apple, who make some of the most successful smartphones on the market.  At the same time, this trend is rapidly eroding the demand for a basic cell phone market, Nokia's bread and butter.  Nokia is estimated to lose 16% of its market share this year alone.  Will there be a viable product offering between the basic cell phone and the smartphone, and is there even a market for such a product?

Read the article.

(Submitted by Atiyah)

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